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Regional Digital Creative Insights & Optimization (Manager / Senior Manager)

A global bank in Singapore is hiring a digital marketing manager to build digital creative insight and optimization road map for Asia markets. He / she would be responsible in providing creative framework and know-how for Asia markets to respond to Digital Analytics insights.

Responsibilities:
•Deliver with creative insights on the road map for test and target, remarketing solutions, cross-functional analytics with Digital and Decision Management teams
•Build a process framework in countries to support Dynamic Digital Creative Production that render well on testing and continuously help raise the bar on creating remarkable stories and experiences required for digital engagement
•Design and implement an effective tagging system that facilitates and improves rollout and tracking of communications
•Produce best-in-class application forms and wireframes to reduce drop offs and maximize form submissions
•Develop media insights that deliver on cost benefits for integrating digital media
•Product a Media Analytics Dashboard that helps make the effective selection and transformation of digital media for hub and country teams

The ideal candidate will meet the following requirements:
•Degree qualified with min 8 years of digital marketing experience
•Ability to perform under pressure to meet deadlines
•Good interpersonal and communication skills
•Ability to interact positively and professionally at all levels
To apply, please email your CV to fionat@charterhouse.com.sg. If you would like further information, please contact Fiona Tan on +65 6435 5612 quoting S&M/FT/DCIO 2501C
or complete the Application form below.
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