ASEAN Product Manager : Pharma Rare Diseases MNC

Job details

Location: Singapore
Job Type: Permanent
Reference: HCLS/KP/APM/3008C
Posted: over 2 years ago
Consultant: Kelvin Pang
Consultant Email: email Kelvin
Consultant Phone:

Job description

Job Summary

Our client is a key player in rare diseases area.

Job Description


  • Reports to Regional Commercial Director
  • Coordinates, directs and implements the marketing objectives and strategies, advertising and promotion for Pulmonary Arterial Hypertension

Marketing Plans & Promotional Campaigns

  • Preparation of strategic marketing plans in collaboration with local cross functional teams
  • Implementation of marketing plans and promotional campaigns
  • Development of promotional material in accordance with relevant plans
  • Effective communication of promotional campaign at cycle meetings
  • Work with local business managers to develop accurate and concise Field Sales Action Plan for implementation
  • Liaise with agencies & suppliers to ensure timely & cost effective delivery of required promotional materials
  • Evaluate the effectiveness of promotion and advertising programmes and make improvements or changes as necessary
  • Co-ordinate &/or lead brand teams to meet product development objectives
  • Identify and drive market research activities to measure defined objectives, answer key strategic questions, and monitor competitive programs
  • Ensure marketed product(s) professional promotions activities meet with regulatory/compliance requirements
  • Ensure all business activities comply with relevant Acts, legal demands and ethical standards within each country’s pharmaceutical code of conduct

Sales Support

  • Support local Business Managers / Key Account Managers through implementation of the overarching portfolio plan and associated programs, materials and initiatives
  • Support local Business Managers / Key Account Managers through direct involvement and support of local (account level) marketing initiatives. In this seek to customise around account need
  • Maintain alignment to national commercial direction / objectives and share best practice to extend commercial successes.
  • Provide input for Cycle / Sales meeting programs to motivate and deliver value and direction to field based associates for assigned portfolio
  • Provide input, coordinate and/or drive key account planning endeavours to see integration of sales and marketing approach.

Business Planning

  • Direct engagement in annual forecasting and business planning exercises
  • Analyze market data (including but not limited to IMS, sales, patient numbers) for PAH portfolio by country/brand
  • Provide analysis updates where appropriate to internal customers
  • Have a comprehensive understanding of market metrics and dynamics
  • Assist in the market assessment for new and existing products

Market Intelligence

  • Work with local Business Managers to ensure planned programs / available resources address key business needs
  • Actively monitor and maintain compliance with local/global/MA standards as applicable to MR programs and where relevant AE reporting
  • Work with Business Manager to gather local competitor insights. Monitor and actively communicate on competitor initiatives and changes in key dynamics

Professional Relationships

  • Organisation of relevant conference/ symposia in coordination with Medical department
  • Development of professional relationships with key opinion leaders

Communication & Information Sharing

  • Work closely with internal customers e.g. sales, medical and finance to ensure a team based approach to strategy and activity


  • Preferably a tertiary qualification in life science/pharmacy and or general business/marketing
  • Prior experience in the pharmaceutical industry with marketing experience
  • Strong financial/numerical capabilities are required
  • Previous experience in cardiovascular, respiratory or rheumatology therapeutic categories would be an advantage
  • Ability to work within a team and matrix environment
  • Demonstrated ability to work autonomously and accept accountability for results
  • Strong customer focus
  • Marketing experience in a market other than home country, preferably within ASEAN
  • Experience in pharmaceutical sales highly preferred
  • Proven success working in complex specialty markets
  • Superior verbal and written communication skills
  • Travelling 25%

Please contact Kelvin Pang at +65 6950 0364 or for a confidential discussion

EA License no: 16S8066 | Registration no: R1325516

Only successful candidates will be notified.


This job has expired!