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Digital Marketing Lead, Wealth Management

Job details

Location: Singapore
Job Type: Permanent
Discipline:
Posted: about 1 month ago
Consultant: Fiona Tan
Consultant Email: email Fiona
Consultant Phone: +65 6950 0373

Job description

My client is a globally renowned bank. This is a regional role and will play an instrumental position in supporting the five year roadmap for the retail wealth business.

 

Key responsibilities:

  • Plan and coordinate overall marketing and paid media strategy
  • Build full funnel campaigns with a single customer view
  • Create scorecards to track performance
  • Provide data driven marketing recommendations
  • Ensure effective implementation of the strategy across markets and continuously identify opportunities to define target audience, optimize CPA and maximize return

 

Requirements

  • Minimum 10 years of experience in paid media/performance marketing; preferably in financial services
  • Track record in launching large scale marketing campaigns
  • Excellent communications and interpersonal skills
  • Ability to interact positively and professionally at all levels

 

EA License no.: 16S8066 I Reg no.: R1329129

This job has expired!