Digital Sales & Marketing Lead (Wealth Management)

Job description

Our client, a leading global bank, is looking to hire a senior person in the regional team to play an instrumental position in supporting the five year roadmap for the regional retail wealth business.

Responsibilities:

• Develop digital enabled marketing strategies to drive acquisitions, re-purchases and persistency with omni-channel approaches
• Responsible for all media buy and performance marketing solutions across the company
• Contextualise and lead the digital content production across all digital enabled campaigns using data driven choices
• Collaborate with stakeholders to leverage on data and analytics and platform capabilities to drive optimal customer digital touch-points to drive customers engagement and sales
• Responsible for engagement and sales KPIs of all digital enabled sales campaigns
• Takes accountability in considering business and regulatory compliance risks and takes appropriate steps to mitigate the risks
• Maintains awareness of industry trends on regulatory compliance, emerging threats and technologies in order to understand the risk and better safeguard the company
• Highlights any potential concerns /risks and proactively shares best risk management practices

Requirements:

• Degree qualified with at least 15 years of relevant experience in integrated marketing and/or digital marketing
• Strong business acumen, good collaboration skills and an effective team player is a must to succeed in this role
• Great project management abilities and strong analytical skills.
• Strong in problem solving
• Demonstrate excellent stakeholders engagement and management skills
• Results orientated profile
• Takes initiative to constantly improve and embrace, reinvent for new changes
• Excellent communications and interpersonal skills
• Ability to interact positively and professionally at all levels