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Country Marketing Manager

Job details

Location: Singapore
Discipline:
Reference: SM/JN/CMM/310818C
Posted: 3 months ago
Consultant: Jannifer Ng
Consultant Email: email Jannifer
Consultant Phone: +65 6950 0371

Job description

One of the leading FMCG companies is currently looking for a marketing lead to establish & drive Singapore’s Marketing Strategy aligned to global brand positioning. This is a team lead position.

Reporting directly to Country Manager, he or she would be responsible for:

  • Developing Singapore’s marketing strategy to grow the brand and increase market share
  • Establishing brand communication by developing integrated media plan (including digital marketing strategy) to support marketing and ensure alignment with global guidelines and programs
  • Guiding and coordinating with external agencies
  • Budgeting, controls and reporting efficient and effective use of marketing budgets
  • Defining and translate CRM & consumer insights into actions
  • Managing calendar of communication

Requirements

  • At least a University Degree (or equivalent) in business or marketing. MBA would be advantageous.
  • Experience in managing a Marketing department as a functional lead preferably within a fast moving environment
  • People management experience is a must, in leading and managing cross functional teams
  • Experience in navigating and championing causes within cross-matrix organisation is essential
  • In-depth understanding of Digital Marketing (including Social Media)
  • Strong understanding of Channel Distribution and varying communication across the channels to achieve brand consistency and commercial goals
  • Strong understanding of consumer relationship marketing and effective modes of communication
  • Commercial acumen is highly desirable

Interested applicants, please email your CV to JanniferN@charterhouse.com.sg or contact Jannifer Ng at +65 6950 0371 for more information. 

EA Reg No: R1768113 | EA Licence No: 16S8066