Job details
Location: | Singapore |
Job Type: | Permanent |
Discipline: | |
Posted: | over 2 years ago |
Consultant: | Fiona Tan |
Consultant Email: | email Fiona |
Consultant Phone: | +65 6950 0373 |
Job description
My client is in the FinTech space and they are looking for a Head of Digital Marketing to join them. This role is a country role and reports to the CMO.
Responsibilities
- Build and implement the overall digital marketing strategy and roadmap in line with overall business goals
- Utilise paid digital channels to drive lead generation
- Plan and execute all digital marketing activities
- Constantly test, monitor and evaluate campaigns to keep them effective
- Lead analysis, reporting and optimization on channel performance
Qualifications
- At least 8 years of digital marketing experience across paid, owned and earned media channels
- Hands on experience with Google Analytics and CRM tools
- Excellent communications and interpersonal skills
- Ability to interact positively and professionally at all levels
EA License no.: 16S8066 I Reg no.: R1329129