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Head of Marketing

Job details

Location: Singapore
Job Type: Permanent
Discipline:
Reference: SM/FT/HOM 1908C
Posted: 3 months ago
Consultant: Fiona Tan
Consultant Email: email Fiona
Consultant Phone: +65 6950 0373

Job description

My client is a well-established bank in Asia and as part of their growth strategy, they are looking for Head of Marketing for the innovation unit. This will be an individual contributor role and the ideal candidate will be focusing on wealth and retirement planning platform.

Responsibilities:

  • Plan overall strategy to develop and deploy marketing campaigns to drive new user acquisition and customer retention efforts

  • Develop and execute digital campaigns, including content marketing

  • Generate insights from data and analytics to optimize various KPIs throughout the growth funnel

  • Scale and automate growth marketing processes

  • Lead creative and innovative ideas to grow, scale and execute

  • Create viral growth and champion branding

Requirements:

  • Degree qualified with 10 years of marketing experience; preferably in a fast-paced start-up or fintech environment

  • Excellent communications and interpersonal skills

  • Ability to interact positively and professionally at all levels

  • Understanding of HNW, luxury, retirement or insurance products would be an added advantage

EA Licence No: 16S8066 | Registration No: R1329129

This job has expired!